CVS Health introduced various digital tools Nov. 18 in order to make health management easier and more efficient for its customers.
The new set of tools include integration with the Apple Watch App, which allows customers to check information regarding their prescriptions. Customers will also have the ability to take photos of written prescriptions through the CVS/caremark mobile app with Scan Paper Script, share new insurance information by taking a photo of their insurance card and access customized reminders to take prescriptions through the app's MedRemind function as well as in-store pharmacy messages that notify customers if their prescriptions are either ready for refill or pickup.
"Our digital innovation model is the synthesis of strategic partnership and rapid experimentation, and this new suite of tools – some of the first to emerge from our digital innovation lab – shows how effective our approach can be," CVS Health Senior VP and Chief Digital Officer Brian Tilzer said. "By addressing real problems, including medication adherence, through digital tools that are designed to make tasks easier and more convenient, we're supporting our overall company strategy: to help people live healthier lives."
The launch of the digital tools follows recent research by the CVS Health Research Institute showing better medication adherence among customers enrolled in online programs. In addition to helping individuals start and stay on their prescriptions, digital programs have also shown to reduce healthcare costs.