CVS launches in-store fundraising effort to support LUNG FORCE initiative

CVS Health launched its in-store fundraising campaign to support the American Lung Association's LUNG FORCE initiative today. 

LUNG FORCE is intended to increase lung cancer awareness and research. More women die of lung cancer than any other cancer in the U.S.

"Every eight minutes, a woman in the United States loses her battle with lung cancer," American Lung Association National President and CEO Harold P. Wimmer said. "This needs to change. More research funding is needed to beat this deadly disease, but we can't do it alone. Through our partnership with CVS Health, we are raising critical research funding at CVS Pharmacy locations nationwide to find better treatments and more early detection methods."

Customers can choose to donate $1, $3 or more at CVS Pharmacy registers from now until June 11. Donations can also be made on the CVS website www.cvs.com/lung. All funds raised will support health education and research for early detection and better treatment options. CVS Health and its customers have already raised more than $7 million in the past two years.

Although lung cancer kills nearly twice as many women as other cancers, a survey by the American Lung Association revealed that women are not aware of their risk from the disease. LUNG FORCE is intended to change women's awareness of lung cancer as a health risk.

"In the last 38 years, the rate of new lung cancer cases has nearly doubled among women," CVS Pharmacy President Helena Foulkes said. "As a health care company, it is important that CVS Health continues to spread awareness about the prevalence of lung cancer and supports the groundbreaking research being done by the American Lung Association Research Team. Our partnership with LUNG FORCE helps us extend our company's purpose of helping people on their path to better health."

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