Fruth Pharmacy President Lynne Fruth recently shared the pharmacy's efforts to assist flood-affected residents after a thousand-year flood event on June 23 devastated many communities in West Virginia.
During the flooding, Fruth was out of the area at her daughter's wedding. The Fruth Pharmacy team stepped up during her absence to assist with the community relief actions. Gift Category Manager Amy Nelson called every Fruth location to set up donation boxes for affected residents. Nelson and other managers, including Barbara Taylor and Tim Weber, called on their business partners for additional help. In-store signage and social media posts spread the word to the public.
In addition to the donation effort, Fruth Pharmacy staff also created a donation UPC so customers could make monetary donations. By using a separate UPC, the $5,000 in donations were easily tracked as they were directed toward much-needed supplies.
Fruth employees, current and retired, and Stover Trucking volunteered to take donated supplies to the areas affected by the flooding. Heinrich Paper Supply Company also delivered a truckload of clean-up supplies. Other business partners, including Genetco, helped Fruth Pharmacy in their efforts to help the community. Genetco provided antibiotics and two nebulizers that were donated to the Kanawha-Charleston Humane Association (KCHA) for family pets affected by the flooding.
“Fruth Pharmacy has gone above and beyond to ensure that KCHA is able to care for local pets that have been displaced by flooding," KCHA Director of Development Jessie Shafer said. "Because of this donation, these animals will receive the care that they need and deserve. We are extremely grateful for Fruth’s support during this trying time.”
Fruth Pharmacy's efforts continue with donations of over-the-counter products for first responders and flood victims. As Fruth pointed out, the clean up and recovery efforts in the affected communities will continue for months.