Cigna Healthcare recently announced that it will be donating $100,000 to the American Diabetes Association as part of its diabetes prevention campaign, called “Go. Know. Take Control.”
The campaign was designed to inspire people to get physicals on an annual basis so they will have knowledge regarding their health risks. Cigna’s primary goal is to promote preventive care, which complements the company’s business goal of helping people remain healthy so they can lead healthy and productive lives.
Cigna’s donation will amplify its campaign to stop diabetes by building on the company’s three-month call-to-action across all of its social media channels.
“A preventive care visit is a powerful weapon in the fight against diabetes as it helps identify those at risk of diabetes and it begins the needed interventions to help manage the illness,” Dr. Alan Muney, Chief Medical Officer of Cigna, said.
Alicia McAuliffe-Fogarty, the American Diabetes Association VP of the lifestyle management team, agreed, saying “Preventive health care, such as annual checkups, is a key part of a healthy lifestyle. The association appreciates Cigna’s support in raising awareness around checkups for everyone who is looking to manage, prevent or delay diabetes and lead a healthy life.”