Walgreens study shows health engagement linked to automated health tracking
The study looked at individuals who take part in the Walgreens Balance Rewards for healthy choices (BRhc), observing their patterns of utilization when it came to the impact of manual versus automatic entries through devices or apps.
“Consumers are increasingly more engaged in their own healthcare and wellness. Digital technology that enables easy data tracking of healthy behaviors, combined with incentives, and trusted professional support, provide additional motivation for our customers to more easily manage their health,” Walgreens Choef Medical Officer Dr Harry Leider said. “We’re especially encouraged by the results of this study. In the two years since it was initiated, we’ve seen shift from the majority of members in the program tracking their activities manually, to most now tracking them automatically. We’re pleased to continue our relationship with Scripps to advance our work in a way that results in a positive impact on behaviors and outcomes.”
Researchers discovered that 77 percent of users entered their activities manually, participating in the program for five weeks on average.